Dentists are always looking for ways to Increase their number of new clients. It is difficult to come up with ideas and and when ideas do come, more than likely they will be expensive ones.
I read where one dentist increased the number of his clients by promoting his practice with a gift card drawing of of (20) $500 Visa gift cards or (10) $1000 Visa gift cards. If a practice does not have additional cash flow to operate, it may be difficult to try to pull off this type of promotion.
Many people love to receive gift cards and the fact that a dental practice is giving them away seems like a great idea to bring in new patients.
From what I understand an ideal way to promote your dental practice is to first tell all your current clients that you are giving away (5) $500 gift cards to any current client who writes a referral letter and their name is drawn.
This will allow you to receive valuable referrals and keep a great relationship going with your current clients.
The next step is to advertise in a local newspaper or magazine the fact that you are holding a drawing and giving away (10) $500 Visa gift cards to any new client who receives service from you during a particular time period.
You must state in your ad the date the drawing will be held and the fact that the winner need not be present to win. Be sure to have the names and contact numbers of each entry form to ensure that it is a fair drawing.
Paying for a promotion like is somewhat difficult if you are operating on a tight budget.
A great option to receive the funds for this type of promotion is to contact an alternative funding source which specializes in dental working capital. Small Business Loans Depot offers these types of programs and they are hassle free and funds may be used for any purpose.
Over the years, banks have shown some hesitation to lend money to newly formed businesses.
If your business is at least 6 months old and you have an established checking account you will be eligible to apply for a dental practice loan.
Once the funding is received you will then have the necessary funds to run your promotion that will allow you to bring in new clients by offering $500 Visa gift cards.
This type of promotion is fun for all and in the long run will bring you clients who will want to be treated by a dentist who runs his practice with fun and great ideas.
Also if you are looking to expand your staff or purchase new equipment, a dental practice loan will also help you to successfully accomplish this.
Wishing you the best of success in your dental practice endeavors. Ed Rogers
